Retail Salespersons

41-2031.00 Zone 2 — Some Preparation Needed

Sell merchandise, such as furniture, motor vehicles, appliances, or apparel to consumers.

Also known as: Art Dealer, Art Objects Salesperson, Auto Dealer, Automobile Accessories Salesperson, Automobile Salesman, Automobiles Salesperson, Automotive Salesperson, Bakery Clerk, ...

Annual Salary

$34,580

Median annual wage (May 2024)

$29,140 25th – 75th percentile $37,850
10th percentile $25,600
90th percentile $47,930
U.S. Employment: 3,800,250

Job Outlook

-0.5%

Projected growth, 2024–2034 (Declining)

Annual Job Openings 555,800 per year (avg. 2024–2034)
Typical education: No formal educational credential
On-the-job training: Short-term on-the-job training

What You'd Do

  • Greet customers and ascertain what each customer wants or needs.
  • Maintain knowledge of current sales and promotions, policies regarding payment and exchanges, and security practices.
  • Compute sales prices, total purchases, and receive and process cash or credit payment.
  • Watch for and recognize security risks and thefts and know how to prevent or handle these situations.
  • Recommend, select, and help locate or obtain merchandise based on customer needs and desires.
  • Answer questions regarding the store and its merchandise.
  • Describe merchandise and explain use, operation, and care of merchandise to customers.
  • Ticket, arrange, and display merchandise to promote sales.
  • Place special orders or call other stores to find desired items.
  • Demonstrate use or operation of merchandise.

Top Skills

Persuasion 3.9
Active Listening 3.8
Speaking 3.8
Service Orientation 3.8
Negotiation 3.5
Social Perceptiveness 3.5
Critical Thinking 3.1
Reading Comprehension 3.0

Importance scale: 1 (low) – 5 (high)

Knowledge Areas

Sales and Marketing 4.5
Customer and Personal Service 4.3
English Language 3.7
Administration and Management 3.0
Mathematics 3.0
Administrative 3.0
Psychology 2.9
Computers and Electronics 2.8

Importance scale: 1 (low) – 5 (high)

Education Level Distribution

Percentage of workers in this occupation by education level

High School
63.5%
< High School
19.3%
Associate's
9.8%
Bachelor's
4%
Certificate
2%
Some College
1.4%

Technology & Tools

Software and tools commonly used in this role

In-Demand Technologies

Adobe Acrobat Adobe Creative Cloud software Adobe Illustrator Adobe InDesign Adobe Photoshop Apple macOS Autodesk AutoCAD Eclipse IDE Facebook Google Docs Intuit QuickBooks Microsoft Access Microsoft Excel Microsoft Office software Microsoft Outlook Microsoft PowerPoint Microsoft SharePoint Microsoft Windows Microsoft Word Oracle PeopleSoft Salesforce software SAP software

Other Tools

Advanced Retail Management Systems Retail Pro American Precision Instruments Regit ASI Point of Sale Attitude POS itive AccuPOS Retail Bibase 4POS Retail Blink CAP Automation SellWise Comcash ERP

Work Styles

Personality traits and work styles important for this career

2.6
Social Orientation
2.1
Optimism
2.0
Dependability
1.9
Cooperation
1.8
Perseverance
1.6
Empathy
1.6
Achievement Orientation

Key Abilities

Cognitive, physical, and sensory abilities important for this role

Oral Expression 4.0
Oral Comprehension 3.9
Speech Clarity 3.6
Speech Recognition 3.6
Problem Sensitivity 3.1
Written Comprehension 3.0
Written Expression 3.0
Information Ordering 3.0

Importance scale: 1 (low) – 5 (high)

Work Activities

General types of job behaviors occurring on this job

Performing for or Working Directly with the Public 4.7
Selling or Influencing Others 4.4
Getting Information 4.1
Establishing and Maintaining Interpersonal Relationships 4.0
Making Decisions and Solving Problems 3.9
Communicating with Supervisors, Peers, or Subordinates 3.7
Identifying Objects, Actions, and Events 3.6
Updating and Using Relevant Knowledge 3.6

Importance scale: 1 (low) – 5 (high)

Work Environment

Physical and social factors that influence the nature of work

Contact With Others
4.9
Face-to-Face Discussions with Individuals and Within Teams
4.9
Telephone Conversations
4.6
Deal With External Customers or the Public in General
4.6
Work With or Contribute to a Work Group or Team
4.4
Indoors, Environmentally Controlled
4.2
Importance of Being Exact or Accurate
4.2
Frequency of Decision Making
4.2
Determine Tasks, Priorities and Goals
4.1
Spend Time Standing
4.1
Impact of Decisions on Co-workers or Company Results
4.0
E-Mail
3.9

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Salary data: BLS Occupational Employment and Wage Statistics, May 2024. Outlook data: BLS Employment Projections, 2024–2034.

This page includes information from the O*NET 30.2 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license.